Sellers have control over pricing, inventory and logistics, with access to the platform via the Seller Portal, API or manual upload. This flexible solution offers companies the opportunity to expand their presence in the US market.
Key Features and Services
Sears operates with a 3P model: registered sellers manage every aspect of their online store, from catalogue publication to order fulfilment. They may choose between direct logistics or the “Fulfilled by Sears” service. A dedicated dashboard enables monitoring of sales, stock, promotions and performance, with further integration available through API.
No long-term contracts are required: sellers can end their participation at any time without penalties. Product visibility is automatically extended to affiliate channels such as Kmart.com, increasing potential reach. All activity is covered by the “Marketplace Guarantee,” which ensures high standards of quality and support for both sellers and customers.
Eligible Products
Permitted categories include Clothing, Electronics, Home Goods, Sports and Beauty.
Accessibility for Italian Companies
Italian businesses can register as international sellers, but must provide full company documentation, local contact details and manage shipping and returns in the US independently. Partnering with a local fulfilment provider is strongly recommended.
Sellers must comply with US tax, customs and legal requirements, provide efficient customer service with local contacts and adhere to the quality standards of the Marketplace Guarantee. The process involves three main steps: registering and verifying the company with legal documents and US contacts, setting up the seller profile with shipping, payment and return policies, and then accessing the Seller Portal to upload products and manage orders. These requirements ensure reliable service aligned with the US market.
Countries and Markets
Sears Marketplace is active only in the United States via Sears.com and Kmart.com.
Costs and Commissions
The monthly subscription fee is USD 39.99. Sales commissions range from 7% to 20% depending on the category. Payments are issued 13–15 days after shipping.
Payment Systems
Customers pay through the platform. Sears transfers the net balance to sellers via bank transfer.
Advertising
There is no self-service advertising platform. Campaigns are managed through a dedicated account manager.
Logistics Services
Sellers are fully responsible for shipping, tracking and returns. Compliance with specific Service Level Agreements (SLAs) is required to ensure fast and reliable delivery standards and maintain marketplace quality.
Customer and Seller Support
Sears Marketplace provides support via a ticketing system on the seller portal, allowing sellers to submit and track requests. Training resources, detailed guides and onboarding support are available to help sellers launch and manage their business. In case of need, the team can also be contacted directly by form or phone.
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