Please briefly introduce your company and the sector in which you operate.
We offer services to private wine lovers who wish to create a dedicated wine space at home, as well as to wine bars, wine shops, and wineries seeking to showcase their labels to the public. Our goal is to convey emotion to everyone who enters the spaces we create.
How has Digit Export contributed to your internationalisation process?
The webinars and in-person training sessions broadened our vision of potential foreign market developments and provided us with practical tools to design new digital strategies, enabling easier engagement with international buyers interested in our offerings.
Did you also attend the Digit Expert Day? How was the experience?
We received numerous actionable tips that we have since implemented. For example, we began using artificial intelligence to enhance our sales proposals, leveraging keywords and in-depth analysis.
We conducted critical reflections on our company’s societal role, carrying out internal analyses to better understand our impact and identify areas for improvement. This introspection helped us clarify our role within a broader context.
Market analysis insights allowed us to refine our purchasing proposals, making them more attractive and competitive.
Finally, we recognised the importance of video content to tell our company story. We firmly believe that video can convey emotions and messages far more effectively than other forms of communication, and we are actively investing in this direction.
Professionals of high calibre helped us expand our perspectives and open our minds. The services offered by Promos Italia are highly valuable, even for small companies like ours.