Tell us about your company
We have been in business for over 45 years and specialise in the production of wooden hairbrushes and combs, entirely made in Italy.
We are strongly committed to sustainability, using only 100% natural materials and completely avoiding plastic, even in our packaging. Our products are appreciated by consumers for their excellent value for money.
Although our products are made in Italy, durable and high quality, as evidenced by positive reviews and our certifications (VeganOk, Corporate B Certification and FSC), we are able to keep our prices affordable.
How did you hear about Promos Italia?
More than ten years ago, we started participating in international trade fairs, particularly in Hong Kong, with the support of Promos. We then gradually discovered other services, including those related to digitalisation, a very important issue for us.
What benefits have you gained from Digit Export services?
The various Digit Export initiatives we have participated in have been useful, both in terms of the skills we have acquired and in practical terms.
- First, we carried out assessments to evaluate our level of digitisation and participated in an in-depth meeting.
- We implemented useful suggestions on artificial intelligence from the experts who led the Digit Export Day event in some of our business processes.
- We are currently participating in a Meta campaign as part of the Social Strategy service.
